Your best projects are sitting in a folder. Let's put them to work.
I turn your project photos and a few voice notes into Reels, carousels, and Houzz and Pinterest content that attract clients who value design over price.
Let me introduce myself
A few minutes on who I am, how I think about social media, and what actually makes me different.
Beautiful work, unposted
High-end clients choose a studio on how its work looks online. Most studios are too busy building to show it.
No time between site visits
You are managing trades, suppliers and clients. Finished projects sit in a folder for months while the feed goes quiet.
Clients find you on Instagram, Houzz and Pinterest first
Affluent clients judge a studio by its feed before they ever open the website. If your portfolio only lives there, they may never see it.
Enquiries without the budget
The wrong content attracts the wrong clients. Showing your process and standards naturally screens for people who value design.
Get a free Instagram audit
Send your details and I'll review your Instagram and Houzz presence, then send back the three things I would change first. Free, no obligation.
The person behind the strategy
“Your work should look as considered online as it does in the room.”
I got into social media by accident, then completely on purpose. One late-night rabbit hole and I found brands that had built real trust entirely through a screen. It never left me, so I learned it properly: the strategy, the psychology, the ads and the systems.
Everything I build starts with one question: who are we really talking to, and what would make them feel you understand their home? For a studio, that means showing the thinking behind the finish, not just the finish.
I built this service specifically for interior designers, design-build firms and high-end remodelers. You send the photos and a few voice notes, I handle the rest, and you approve everything before it goes live.
Based in Nigeria, working remotely across time zones with owner-led businesses on three continents.
Every finished project becomes a week of content
Send the photos and a few voice notes. I write, edit, schedule and publish across Instagram, Houzz and Pinterest. Before-and-after project posts earn around three times the engagement of other contractor posts (PipelineOn).
Project stories and reveals
Walk-through Reels and before-and-afters that show the transformation, not just the result.
Process and craftsmanship
Materials, site progress and the details that justify your fee.
Designer point of view
Trends worth following, mistakes to avoid and the decisions only an expert would make.
Client experience and FAQs
Budgets, timelines and what working together is really like, so enquiries arrive better informed.
Houzz and Pinterest
Profiles kept current so every project is seen wherever high-end clients look.
One right-fit client can cover a year of content.
Industry figures: NAHB; published industry fee ranges. Not results from this service.Your clients' privacy, protected
High-end clients value discretion. Every post is planned with that in mind, and you approve everything before it goes live.
Addresses and locations
No addresses or identifying details. Anything that could reveal where a client lives is removed before posting.
Homeowner permission
Project photos are used only with the homeowner's permission.
Photographer credits
Professional photographers are credited on every post, in line with your licence to use their images.
Accurate claims
Only claims you can stand behind: no inflated awards, prices or timelines.
US, UK & beyond
FTC truth-in-advertising in the US and consumer protection rules in the UK both require marketing to be accurate and not misleading. Content is written to both.
Proof the approach travels
Real clients across very different worlds. Same craft every time: show the work beautifully, earn the trust, make the next step feel natural.
BerryRedGal
Africa-inspired jewellery, UKLaunch support, content creation, Shopify ecommerce management, scheduling, video editing and overall brand strategy.Why it's relevant: A craft-led brand where the product had to look as good online as it does in person.
Celestial Hair Co.
Luxury hair extensions, USContent creation, editing and Meta ads. An awareness campaign reached 120,000+ accounts and 203,000+ impressions at a $2.73 CPM, with 79,000+ video ThruPlays at roughly $0.007 each.Why it's relevant: Luxury visuals with paid reach to back them up.
Guestilo Florida
Real estate, FloridaSocial media management: content creation, scheduling and audience engagement.Why it's relevant: A property business, where the space is the story.
She EmpowHers
Women's growth platformBuilt from zero: content creation, ManyChat automation, paid ads, video editing and strategy, through the prelaunch and launch phases.Why it's relevant: Content, DM automation and ads built from zero.
What owner-led businesses say
Real clients, in their own words. Different industries, the same care for detail your clients expect.
LaToya Bean
Personal Brand Strategist & EntrepreneurBrand strategy, positioning, content direction and execution, building a cohesive identity that reflects her expertise and attracts the right audience.
Brand positioning that attracts clients who value quality.
Stephanie Piccirelli
OEM Technologist & LinkedIn AuthorityFrom under 1,000 followers to 3,850+, with 40,449 impressions (up 1,422%) reaching 21,878 people, and inbound interview requests from people who found her through her posts.
Consistent, expert-led content that brings the right people to you.
Vlada Parrott
Postpartum Wellness CoachVideo editing, content strategy and brand research, getting her message right and in front of the right people, with consistent growth in reach and regional recognition.
Trust-first content for an owner-led business.LaToya Bean
Client testimonialStephanie Piccirelli
OEM Technologist, 40K+ impressions, under 1K to 3,850+ followersA feel for the content
Concepts only, to show the style. Nothing here is a real client or a promise of results.
The one detail that made this kitchen.
From demo to reveal in 45 seconds.
3 questions to ask before hiring a designer.
Why we choose plaster over paint.
First Rooted Podcast
Real conversations about the work that matters
I host First Rooted, where founders and practitioners share the story behind their work. It keeps me close to how owner-led businesses really think.
Trained. Certified. Still learning.
Because good strategy is built on actual knowledge, not just vibes.
HubSpot Social Media Marketing
HubSpot Academy · Valid 2025–2027
Certified Media Buyer
Wynbrooke Advertising Academy · 2025
Video Editing Mastercourse
Udemy · Aug 2025
Shopify SEO & AI Traffic
Udemy · July 2024A clear process, from hello to live
No guesswork about what happens after you book.
Book a call
A relaxed 30 minutes to understand your studio, your clients and your projects.
Portfolio audit
I review your Instagram, Houzz and website, and find the projects worth telling first.
Project content plan
Each finished project is mapped into about a week of posts across platforms.
Edit and approve
Captions, credits and privacy checks done. You approve before anything goes live.
Publish everywhere
Instagram, Houzz and Pinterest kept consistent while you stay on site.
Monthly review
We look at which projects brought the right enquiries and plan the next month.
Frequently asked
What do you need from me?
Finished project photos, or a phone walk-through, and a few voice notes about each project.
Do you manage Houzz and Pinterest too?
Yes, alongside Instagram, so every project gets seen everywhere your clients look.
We don't have professional photos for every project.
Phone footage works well for Reels, and professional photos are used where you have them.
Will this bring the right kind of client?
Content is planned to show your process and standards, which naturally screens for clients with the right budget.
How long until it works?
Consistency builds over months. The first 30 days set up the system.
What happens on the call?
We review your portfolio and feed and plan your first month.
Want to see what this would look like for your studio?
Book a 30-minute call and we'll review your portfolio and feed together and plan your first month. No pressure, no pitch.
📅 Book a 30-minute call"and remember, Hope is the last thing ever lost. ✨"